Photo Booth Rental Guide: Open Air vs 360 Photo Booth for Your Toronto Event

Photo booths have become a must-have at weddings, Bar/Bat Mitzvahs, corporate events, and Sweet 16s across Toronto. They give guests a fun activity, create instant memories, and generate social media content that extends your event's reach far beyond the night. But which type of booth is right for your event? Here's the complete guide.

Why Every Event Needs a Photo Booth

A photo booth is more than a novelty — it's one of the highest-ROI additions to any event:

• Guest engagement: It gives guests something fun to do between dancing and dinner
• Instant memories: Guests leave with physical or digital prints they keep
• Social media content: Every photo is a potential Instagram or TikTok post
• Brand exposure: For corporate events, custom overlays put your logo in every shot
• All ages love it: From kids to grandparents, everyone enjoys a photo booth

Open Air Photo Booths

What It Is

An open-air photo booth is a freestanding setup with a camera, lighting, and a backdrop — no enclosed booth. Guests step in front of the backdrop, the camera takes a series of photos (typically 3-4), and prints are delivered instantly.

Best For

• Weddings and Bar/Bat Mitzvahs
• Corporate events and brand activations
• Sweet 16s and birthday parties
• Events where you want high throughput (many guests per hour)

Key Features

• Custom backdrops — match your event colours, theme, or branding
• Print strips or 4x6 prints — guests take home a physical memory
• Digital copies — text or email photos to guests instantly
• Props and accessories — hats, glasses, signs for fun photos
• Custom overlays — names, dates, logos printed on every photo
• GIF and Boomerang modes — animated captures for social media

Advantages

• Fast — can process 50-80 guests per hour
• Flexible — works in almost any venue space
• Customizable — backdrops and overlays match your event
• Affordable — generally less expensive than a 360 booth

360 Photo Booths

What It Is

A 360 photo booth is a platform with a spinning arm that holds a camera (usually a smartphone or small camera). The arm rotates 360 degrees around the subject, capturing a slow-motion video that's instantly ready for social media.

Best For

• Weddings and Sweet 16s with a social media focus
• Corporate product launches and brand events
• Bar/Bat Mitzvahs where teens want shareable content
• Any event where the goal is viral, shareable content

Key Features

• Slow-motion video capture — the signature effect
• Instant social sharing — text or email the video directly to guests
• Custom overlays and branding — logos, event names, dates
• LED lighting on the platform for a premium look
• Multiple speed settings — slow, medium, fast

Advantages

• High wow factor — guests are drawn to it immediately
• Viral content — every video is built for TikTok and Instagram Reels
• Premium feel — the spinning arm and LED lighting look impressive

Open Air vs 360: Which Should You Choose?

Choose Open Air If:

• You want physical prints guests take home
• You have a large guest list and need high throughput
• Your event is more traditional (weddings, formal galas)
• Budget is a primary consideration

Choose 360 If:

• You want social-media-ready video content
• Your event has a younger, social-media-savvy crowd
• You're planning a product launch or brand activation
• You want the highest wow factor

Choose Both If:

Many events book both — the open air for prints and the 360 for video. This gives guests the best of both worlds and maximizes content generation.

What to Ask When Booking

1. How many hours are included in the rental?
2. Is an attendant included for the full duration?
3. Are prints unlimited, or is there a per-print charge?
4. Can we customize the backdrop and overlay?
5. How quickly are digital copies delivered to guests?
6. Is setup and teardown included, or charged extra?
7. What space and power requirements does the booth need?

Photo Booth Pricing in Toronto

Pricing varies based on booth type, rental duration, and features. As a general guide:

• Open air photo booth: 3-4 hour packages are the most common
• 360 photo booth: Typically priced by the hour, with a minimum rental
• Both: Often available as a bundled package at a better rate than booking separately

For a specific quote tailored to your event, contact Superfly Entertainment directly.

Why Superfly Entertainment

Superfly Entertainment offers both open air and 360 photo booths, with custom backdrops, branded overlays, and professional attendants. We integrate the photo booth seamlessly with your DJ, lighting, and MC for a cohesive event experience.

Call 905-731-7722 or fill out our contact form to discuss photo booth options for your event.